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Project · #1383 by 12M value

Bella Casa

Serena · Dubai Properties

Median price per sqft · last 3 months

— /sqft

3M like-for-like
—
vs 1 year ago
—
Sales 30D
4

Market bulletin · Thu, 22 Oct 2026

Bella Casa: 4 sales worth AED 11.9M in 30 days

Bella Casa recorded 4 sales worth AED 11.9M in the 30 days to Thu, 22 Oct 2026. Over the last week 1 sale was registered (AED 3.50M), against 0 the week before.

By market over 12 months: secondary (ready) sales 100%.

In Serena, Bella Casa ranked #3 of 3 leading projects by 12-month sales value; it is developed by Dubai Properties.

Leases registered in the last three months had a median annual rent of AED 150K. The best gross yield is on 3 BR villas & townhouses at about 4.7%.

Median AED/sqft

Monthly median of all registered sales

View data table
Median AED/sqft
DateAED/sqft
Oct 26—
Sept 26—
Aug 26—
Jul 26—
Jun 26—
May 26—
Apr 26—
Mar 26—
Feb 26—
Jan 26—
Dec 25—
Nov 25—
Oct 25—
Sept 25—
Aug 25AED 1,037
Jul 25—
Jun 25—
May 25AED 1,278
Apr 25AED 1,245
Mar 25—
Feb 25AED 1,001
Jan 25AED 843
Dec 24—
Nov 24AED 1,208

Sales per month

Registered sales by market

View data table
Sales per month
DateOff-plan (developer)Off-plan resaleSecondary (ready)
Oct 26002
Sept 26002
Aug 26000
Jul 26000
Jun 26001
May 26002
Apr 26002
Mar 26002
Feb 26000
Jan 26004
Dec 25000
Nov 25001

Period comparison

This market against its own past: each window vs the one before it and vs the same window a year earlier.

Period comparison
WindowSalesvs priorValueAED/sqftvs prior
Last 1 month4—AED 11.9M——
Last 3 months4unchanged 0.0%AED 11.9M——
Last 6 months8unchanged 0.0%AED 24.3M1,390down 0.8%
Last 12 months16down 76.8%AED 48.4M1,401up 21.6%

Raw medians — the headline change above is like-for-like (same market, type and bedrooms).

Off-plan, resale and secondary (12M)
MarketSalesShareMedian priceAED/sqft1Y
Secondary (ready)16100%AED 2.92M1,401up 21.6%
By bedrooms (12M)
BedroomsSalesShareMedian priceAED/sqft1Y
2 bedrooms319%———
3 bedrooms1381%AED 3.30M1,455up 34.1%
By price band (12M)
PriceSalesShareMedian priceAED/sqft1Y
AED 2M–10M16100%AED 2.92M1,401up 10.5%

Rents & yields

Leases registered with Ejari / DLD.

Median annual rent

Monthly median of registered leases (new and renewed)

View data table
Median annual rent
DateAnnual rent
Oct 26AED 144K
Sept 26AED 150K
Aug 26AED 155K
Jul 26AED 150K
Jun 26AED 145K
May 26AED 145K
Apr 26AED 161K
Mar 26AED 140K
Feb 26AED 145K
Jan 26AED 145K
Dec 25AED 150K
Nov 25AED 130K
Oct 25AED 145K
Sept 25AED 150K
Aug 25AED 163K
Jul 25AED 153K
Jun 25AED 155K
May 25AED 145K
Apr 25AED 131K
Mar 25AED 136K
Feb 25AED 135K
Jan 25AED 144K
Dec 24AED 140K
Nov 24AED 120K
Leases (12M)
230
New leases
43%
Median rent 3M
AED 150K
Rent/sqft 3M
AED 72
Gross yield
3 BR villas & townhousesAED 155K / AED 3.30M4.7%
Rent by bedrooms (12M)
BedroomsLeasesMedian rentNew leasesAED/sqft/yr
2 BR61AED 130KAED 130K72
3 BR118AED 155KAED 160K72

Competing projects in Serena

Compare

Other projects trading in the same community

Peers
NameSales 12MAED/sqft3M
Casa DoraDubai Properties241,425—
Casa VivaDubai Properties191,714—

Biggest sales, last 3 months

Biggest sales in Bella Casa
PricePropertyDate
AED 3.50M3 BR Villa · 2,267 sqftBella Casa · Serena22 Oct
AED 3.30M3 BR Villa · 2,267 sqftBella Casa · Serena23 Sept
AED 2.72M3 BR Villa · 2,152 sqftBella Casa · Serena24 Sept
AED 2.35M2 BR Villa · 1,775 sqftBella Casa · Serena7 Oct

Questions about Bella Casa

How many properties were sold in Bella Casa in the last year?

16 sales worth AED 48.4M were registered in the last 12 months: 0% developer off-plan, 0% off-plan resales and 100% secondary (ready) sales.

What is the average rent in Bella Casa?

The median annual rent on leases registered in the last three months was AED 150K, and the best gross rental yield is about 4.7%.

Source: Dubai Land Department registrations, data through Thu, 22 Oct 2026. Medians need at least five sales; like-for-like changes compare the same market, property type and bedroom count. DLD files townhouses as villas — we split them out where the project or unit name says townhouse.

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