Project · #1216 by 12M value
The Borough
Jumeirah Village Circle · Iconic Vista Real Estate Development
Market bulletin · Thu, 22 Oct 2026
The Borough: 4 sales worth AED 2.66M in 30 days
The Borough recorded 4 sales worth AED 2.66M in the 30 days to Thu, 22 Oct 2026, down 66.7% on the previous 30 days. Over the last week 0 sales were registered (AED 0), against 2 the week before.
The median sale over the last three months was AED 545K, or AED 1,302/sqft. Monthly medians over the past year ranged from AED 1,310/sqft to AED 1,633/sqft.
By market over 12 months: developer off-plan sales 100%.
In Jumeirah Village Circle, The Borough ranked #11 of 11 leading projects by 12-month sales value; it is developed by Iconic Vista Real Estate Development. Its first registered sale was on 17 November 2025.
Median AED/sqft
Monthly median of all registered sales
View data table
| Date | AED/sqft |
|---|---|
| Oct 26 | — |
| Sept 26 | AED 1,310 |
| Aug 26 | — |
| Jul 26 | — |
| Jun 26 | — |
| May 26 | — |
| Apr 26 | — |
| Mar 26 | — |
| Feb 26 | — |
| Jan 26 | AED 1,633 |
| Dec 25 | AED 1,599 |
| Nov 25 | AED 1,538 |
Sales per month
Registered sales by market
View data table
| Date | Off-plan (developer) | Off-plan resale | Secondary (ready) |
|---|---|---|---|
| Oct 26 | 4 | 0 | 0 |
| Sept 26 | 11 | 0 | 0 |
| Aug 26 | 3 | 0 | 0 |
| Jul 26 | 4 | 0 | 0 |
| Jun 26 | 3 | 0 | 0 |
| May 26 | 0 | 0 | 0 |
| Apr 26 | 2 | 0 | 0 |
| Mar 26 | 0 | 0 | 0 |
| Feb 26 | 3 | 0 | 0 |
| Jan 26 | 9 | 0 | 0 |
| Dec 25 | 15 | 0 | 0 |
| Nov 25 | 8 | 0 | 0 |
Period comparison
This market against its own past: each window vs the one before it and vs the same window a year earlier.
| Window | Sales | vs prior | Value | AED/sqft | vs prior |
|---|---|---|---|---|---|
| Last 1 month | 4 | down 66.7% | AED 2.66M | — | — |
| Last 3 months | 18 | up 157.1% | AED 13.5M | 1,302 | down 0.6% |
| Last 6 months | 25 | down 32.4% | AED 18.8M | 1,310 | down 19.0% |
| Last 12 months | 62 | — | AED 56.4M | 1,517 | — |
Raw medians — the headline change above is like-for-like (same market, type and bedrooms).
| Market | Sales | Share | Median price | AED/sqft | 1Y |
|---|---|---|---|---|---|
| Off-plan (developer) | 62 | 100% | AED 770K | 1,517 | — |
| Bedrooms | Sales | Share | Median price | AED/sqft | 1Y |
|---|---|---|---|---|---|
| Studio | 34 | 55% | AED 703K | 1,515 | — |
| 1 bedroom | 24 | 39% | AED 1.19M | 1,517 | — |
| 2 bedrooms | 4 | 6% | — | — | — |
| Price | Sales | Share | Median price | AED/sqft | 1Y |
|---|---|---|---|---|---|
| Under AED 2M | 62 | 100% | AED 770K | 1,517 | — |
Competing projects in Jumeirah Village Circle
CompareOther projects trading in the same community
| Name | Sales 12M | AED/sqft | 3M |
|---|---|---|---|
| Binghatti AmberhallBinghatti | 406 | 1,695 | — |
| Serenz Tower ADanube Properties | 332 | 2,316 | up 5.6% |
| Luma Park ViewsTownX Real Estate Development | 227 | 1,472 | up 1.7% |
| Binghatti RubyBinghatti | 165 | 1,649 | — |
| The WeaveThe Weave Real Estate Development | 168 | 1,765 | — |
| Binghatti Royale JVCBinghatti | 111 | 2,396 | — |
| Binghatti ApexBinghatti | 202 | 1,422 | down 3.4% |
| 311 BoulevardBam Eskan Real Estate Development | 134 | 1,365 | — |
| Pearl House 4Imtiaz Real Estate Investment And Development | 138 | 1,455 | — |
| Binghatti CircleBinghatti | 151 | 1,725 | — |
Biggest sales, last 3 months
| Price | Property | Date |
|---|---|---|
| AED 1.80M | 2 BR Apartment · 1,062 sqftThe Borough · Jumeirah Village Circle | 7 Sept |
| AED 1.30M | 2 BR Apartment · 1,061 sqftThe Borough · Jumeirah Village Circle | 5 Sept |
| AED 1.16M | 1 BR Apartment · 744 sqftThe Borough · Jumeirah Village Circle | 7 Sept |
| AED 850K | 1 BR Apartment · 745 sqftThe Borough · Jumeirah Village Circle | 5 Sept |
| AED 850K | 1 BR Apartment · 745 sqftThe Borough · Jumeirah Village Circle | 10 Oct |
| AED 830K | 1 BR Apartment · 745 sqftThe Borough · Jumeirah Village Circle | 12 Sept |
Questions about The Borough
What is the average price per sqft in The Borough?
The median sale price in The Borough over the last three months was AED 1,302 per sqft (median sale AED 545K), based on 18 sales registered with Dubai Land Department.
How many properties were sold in The Borough in the last year?
62 sales worth AED 56.4M were registered in the last 12 months: 100% developer off-plan, 0% off-plan resales and 0% secondary (ready) sales.
Source: Dubai Land Department registrations, data through Thu, 22 Oct 2026. Medians need at least five sales; like-for-like changes compare the same market, property type and bedroom count. DLD files townhouses as villas — we split them out where the project or unit name says townhouse.
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