Market bulletin · Thu, 22 Oct 2026
Serenz Tower A: median AED 2,316/sqft, up 5.6% over three months on 98 sales
Serenz Tower A recorded 48 sales worth AED 63.7M in the 30 days to Thu, 22 Oct 2026, up 242.9% on the previous 30 days. Over the last week 13 sales were registered (AED 16.1M), against 15 the week before.
The median sale over the last three months was AED 1.21M, or AED 2,316/sqft — like-for-like prices per sqft up 5.6% on the previous three months. Monthly medians over the past year ranged from AED 2,147/sqft to AED 2,380/sqft.
By market over 12 months: developer off-plan sales 89.8%, off-plan resales 10.2%. Off-plan resales traded at a median 1.2% discount to developer prices per sqft.
In Jumeirah Village Circle, Serenz Tower A ranked #2 of 11 leading projects by 12-month sales value; it is developed by Danube Properties. Its first registered sale was on 26 February 2026.
Median AED/sqft
Monthly median of all registered sales
View data table
| Date | AED/sqft |
|---|---|
| Oct 26 | AED 2,323 |
| Sept 26 | AED 2,380 |
| Aug 26 | AED 2,316 |
| Jul 26 | AED 2,158 |
| Jun 26 | AED 2,147 |
| May 26 | AED 2,249 |
| Apr 26 | AED 2,272 |
| Mar 26 | AED 2,261 |
| Feb 26 | AED 2,244 |
Off-plan vs resale vs secondary
Monthly median AED/sqft by market (months with 10+ sales)
View data table
| Date | Off-plan (developer) | Off-plan resale |
|---|---|---|
| Oct 26 | AED 2,323 | AED 2,316 |
| Sept 26 | AED 2,380 | — |
| Aug 26 | AED 2,316 | — |
| Jul 26 | AED 2,175 | AED 2,154 |
| Jun 26 | AED 2,147 | — |
| May 26 | AED 2,256 | — |
| Apr 26 | AED 2,274 | — |
| Mar 26 | AED 2,261 | — |
| Feb 26 | — | — |
Sales per month
Registered sales by market
View data table
| Date | Off-plan (developer) | Off-plan resale | Secondary (ready) |
|---|---|---|---|
| Oct 26 | 20 | 11 | 0 |
| Sept 26 | 25 | 0 | 0 |
| Aug 26 | 29 | 3 | 0 |
| Jul 26 | 31 | 11 | 0 |
| Jun 26 | 38 | 0 | 0 |
| May 26 | 37 | 2 | 0 |
| Apr 26 | 90 | 7 | 0 |
| Mar 26 | 22 | 0 | 0 |
| Feb 26 | 6 | 0 | 0 |
Period comparison
This market against its own past: each window vs the one before it and vs the same window a year earlier.
| Window | Sales | vs prior | Value | AED/sqft | vs prior |
|---|---|---|---|---|---|
| Last 1 month | 48 | up 242.9% | AED 63.7M | 2,356 | down 0.3% |
| Last 3 months | 98 | down 16.9% | AED 128M | 2,316 | up 4.1% |
| Last 6 months | 216 | up 86.2% | AED 274M | 2,249 | down 0.9% |
| Last 12 months | 332 | — | AED 410M | 2,260 | — |
Raw medians — the headline change above is like-for-like (same market, type and bedrooms).
| Market | Sales | Share | Median price | AED/sqft | 1Y |
|---|---|---|---|---|---|
| Off-plan (developer) | 298 | 90% | AED 1.21M | 2,262 | — |
| Off-plan resale | 34 | 10% | AED 1.26M | 2,234 | — |
| Bedrooms | Sales | Share | Median price | AED/sqft | 1Y |
|---|---|---|---|---|---|
| Studio | 144 | 43% | AED 873K | 2,271 | — |
| 1 bedroom | 137 | 41% | AED 1.28M | 2,264 | — |
| 2 bedrooms | 38 | 11% | AED 1.91M | 2,058 | — |
| 3 bedrooms | 13 | 4% | AED 2.27M | 1,726 | — |
| Price | Sales | Share | Median price | AED/sqft | 1Y |
|---|---|---|---|---|---|
| Under AED 2M | 304 | 92% | AED 1.16M | 2,262 | — |
| AED 2M–10M | 28 | 8% | AED 2.02M | 2,011 | — |
Competing projects in Jumeirah Village Circle
CompareOther projects trading in the same community
| Name | Sales 12M | AED/sqft | 3M |
|---|---|---|---|
| Binghatti AmberhallBinghatti | 406 | 1,695 | — |
| Luma Park ViewsTownX Real Estate Development | 227 | 1,472 | up 1.7% |
| Binghatti RubyBinghatti | 165 | 1,649 | — |
| The WeaveThe Weave Real Estate Development | 168 | 1,765 | — |
| Binghatti Royale JVCBinghatti | 111 | 2,396 | — |
| Binghatti ApexBinghatti | 202 | 1,422 | down 3.4% |
| 311 BoulevardBam Eskan Real Estate Development | 134 | 1,365 | — |
| Pearl House 4Imtiaz Real Estate Investment And Development | 138 | 1,455 | — |
| Binghatti CircleBinghatti | 151 | 1,725 | — |
| Stax TowerPasha One Real Estate Development | 154 | 1,456 | down 0.3% |
Biggest sales, last 3 months
| Price | Property | Date |
|---|---|---|
| AED 2.49M | 3 BR Apartment · 1,326 sqftSerenz Tower A · Jumeirah Village Circle | 12 Aug |
| AED 2.42M | 3 BR Apartment · 1,307 sqftSerenz Tower A · Jumeirah Village Circle | 22 Aug |
| AED 2.36M | 3 BR Apartment · 1,321 sqftSerenz Tower A · Jumeirah Village Circle | 30 Jul |
| AED 2.29M | 3 BR Apartment · 1,326 sqftSerenz Tower A · Jumeirah Village Circle | 19 Oct |
| AED 2.00M | 2 BR Apartment · 863 sqftSerenz Tower A · Jumeirah Village Circle | 22 Aug |
| AED 2.00M | 2 BR Apartment · 864 sqftSerenz Tower A · Jumeirah Village Circle | 31 Aug |
Questions about Serenz Tower A
What is the average price per sqft in Serenz Tower A?
The median sale price in Serenz Tower A over the last three months was AED 2,316 per sqft (median sale AED 1.21M), based on 98 sales registered with Dubai Land Department.
How many properties were sold in Serenz Tower A in the last year?
332 sales worth AED 410M were registered in the last 12 months: 90% developer off-plan, 10% off-plan resales and 0% secondary (ready) sales.
Source: Dubai Land Department registrations, data through Thu, 22 Oct 2026. Medians need at least five sales; like-for-like changes compare the same market, property type and bedroom count. DLD files townhouses as villas — we split them out where the project or unit name says townhouse.
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